2009-10-27

Open Letter

Dear Toilet Cleaner Manufacturers,

You really spare no expense or creativity to come up with some of the best advertisements on Indian television. I mean, showing before and after shots of a (once) dirty toilet is sheer genius. Then there are those with your host visiting said dirty toilet's home with camera crew and getting reactions from satisfied customers. That is sheer genius with a cherry on top.

But hear me out here. How about not playing those ads on prime time TV, say between 8pm-10pm, because, you know, most people have dinner during that time. I don't know about you, but the sight of a dirty loo just as I am about to shove the next tasty morsel into my mouth unnerves me a bit. I mean, I know where all that rajma is going to end up eventually, but I'd rather not think about it right now.

How many customers do you think you gain by this? I certainly will never even consider picking up your product when I am in the market. You spoil my dinner, I don't buy your stuff. Simple.

So here's an idea. Pull those ads. Instead allocate that budget to 'adopting' the toilets on the Railway Station, Bus Stand, etc. Feel free to display your wares, slap your posters all over the place. But keep them as clean as the 'after' pictures in your ads. That would create a positive impression and people would appreciate it. And next time I go to the store, I would remember to buy your brand.

Sincerely,


2009-10-26

Atheism


http://www.theregister.co.uk/2009/10/23/god_poll/comments/

If you believe in one true god then you don't believe in all the thousands of gods that have gone before, roman gods, greek gods, norse gods, mayan gods, egyptian gods etc. I agree with you. I don't believe in any of those gods either. I'll just go one small logical step further and not believe in your god either.

Point is, you should be trying to be a good person, which basically comes down to a lifelong Hippocratic Oath of "first do no harm". Every ethical position comes about naturally from that. And according to JC in the New Testament, it doesn't matter who we pray to - the good guys get to Heaven anyway, and the bad guys don't. The humanists and atheists are at an advantage here, because they can consider "first do no harm" without the laborious framework of how to do no harm which has built up historically around every religion - the utterly unholy Catholic doctrine of "every sperm is sacred", for example, which has no basis in the teachings of JC.

So it's the reverse of Pascal's Wager. Blaise Pascal reckoned that you should go to church regardless of whether you believed or not, because if the Christians were right then it'd get you to Heaven, and if the Christians were wrong then you'd not lost anything. But according to JC it's the other way around - you'll get to Heaven whether you follow a religion or not, so long as you behave well. And if there isn't a Heaven, you've still led a good life which has generally improved the world as a whole (even if only in a small way).

Besides which, there's a deeper point. Unless your god bases its decisions about an afterlife on the way you actually act, and the reasons you act that way, that god isn't worthy of worship. And if it does (cf. Christianity, Judaism and Islam), then it's handling admission to Hell, not Heaven.

Saw this while going through the above article.
Exactly my position.
Just be a good person.
Who cares if you say your morning prayers or don't.

2009-10-25

Dhak Dhak, Groan

Apparently Hero Honda sold another bajillion bikes and made record amounts of cash, bucking industry trends, recession, yada yada ..

But having loads of cash and throwing it by the gunny sackful at an ad agency gets you this ..








Wow! S-P-E-C-I-A-L E-F-F-E-C-T-S!

But Seriously, Wtf!

Hrithik Roshan is not in any way Moses ... and the SFX looks like those leftover reels from the Shaktimaan editing floor found a new home.

And yes, adding huge amounts plastic cladding to a piddling 150cc engine is like stuffing your underwear with a sock. Looks very impressive but when needed the most, you come up short.

Maybe they should stop making ads altogether. We all know people will still be buying a 'Passion++ Pro+++' a hundred years from now and it will still be a best seller. So why bother. Save that cash, add it to the balance sheet. But yes, deduct Rs. 15 for a shave, for Mr. Roshan.

Wide Load



So I found this in one of my Site Meter visit logs...

That, is an unbelievably wide screen, but running 16bit colour would be a letdown.

2009-10-24

Is that your zoom lens or are you just happy to see me?

After a long hiatus, and some dithering about, the FZ18 is back where it belongs - with me.



Hopefully, the output will be worth the wait ..